A Space to Work.
A Place to Grow.
Groworking Space is an innovative shared workspace located in the heart of Sofia Tech Park, designed for entrepreneurs, startups, and growing companies focused on high-tech and innovation-driven projects.
It is a place where every business idea meets the support and resources needed to grow. Through Groworking, entrepreneurs gain access to a community of innovators, as well as the infrastructure of the Tech Park.
At the end of 2025, Groworking Space reopens its doors with a fully renovated workspace and attractive offerings tailored to solo entrepreneurs, startups, and small teams.
Our Job:
After being leased out over the past two years, Groworking Space was ready for renovation and reopening to the public - including solo entrepreneurs, startups, and developing businesses.
The team at Sofia Tech Park partnered with DGTalents to plan and execute a communication campaign for the reopening, aimed at increasing awareness of the coworking space and highlighting its opportunities and benefits for professionals working in Sofia.
Sofia Tech Park
Sofia Tech Park
“Groworking Space and Sofia Tech Park are at the heart of innovation for the startup and digital community in the city. After the COVID-19 pandemic, we once again have the opportunity to reopen the coworking space and support young, innovative companies that still don’t have their own office - especially those focused on scientific research and development.
To achieve this, we needed to plan a comprehensive communication campaign to present the renovated space and inform potential users about the opportunities and advantages of Groworking Space.”
Our Work
Our marketing agency was entrusted with planning and executing a full-scale digital campaign dedicated to Groworking Space and the benefits it offers to its members as part of the innovation ecosystem at Sofia Tech Park.
The New Groworking Space Website
We created a modern design and a new concept for presenting Groworking Space, with a strong focus on clearly communicating its key benefits and providing easy access to essential user information.
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The Content We Created
The project required a wide variety of content, creatives, and formats to effectively reach and engage a broad audience across all relevant channels.
The New Groworking Space Video
Feedback on Our Work
Sofia Tech Park Team
Sofia Tech Park Team
“Beyond the excellent final results, what impressed us most was the flexibility of the team at DGTalents and their ability to quickly adapt to changes in our internal organization and strategic decisions - a key factor for the successful development of the project.
Communication was clear and efficient, requiring minimal meetings, while the team took full responsibility for coordinating concepts, creatives, and content, significantly streamlining the process on our side.”
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