Meet Ikarov
Founded in 1991, Ikarov began as a family company driven by a strong research passion for natural ingredients.
All product formulations are personally developed by the company’s founder, Ivaylo Penkov - a process engineer with extensive experience in creating cosmetic products based on proprietary know-how.
Over the years, Ikarov has received multiple awards and recognition for its significant contribution to the development of natural skincare and haircare.
For more than three decades, the team has proudly offered products that combine the beneficial and therapeutic properties of pure plant-based and essential oils.

Our Mission
The Ikarov team partnered with DGTalents to plan and execute online advertising campaigns across Google and Meta.
The goal: to promote different product lines and increase demand within the brand’s partner distribution network.
Some of the Creatives
We showcase a selection of advertising visuals created by our team and used in Meta and Google Ads campaigns to promote Ikarov’s product lines.







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